Representation of Colours

For my use of semiotics, I have been exploring representations; on Colour Wheel Pro I have found what different colours typically represent with the psychology behind them.

The Big Eight Brand Colours-

Red
Light red represents joy, sexuality, passion, sensitivity, and love. 
Pink signifies romance, love, and friendship. It denotes feminine qualities and passiveness.
Dark red is associated with vigor, willpower, rage, anger, leadership, courage, longing, malice, and wrath.
Brown suggests stability and denotes masculine qualities.
Reddish-brown is associated with harvest and fall.

Orange
Dark orange can mean deceit and distrust.
Red-orange corresponds to desire, sexual passion, pleasure, domination, aggression, and thirst for action.
Gold evokes the feeling of prestige. The meaning of gold is illumination, wisdom, and wealth. Gold often symbolises high quality.

Yellow
Dull (dingy) yellow represents caution, decay, sickness, and jealousy. 
Light yellow is associated with intellect, freshness, and joy.

Green
Dark green is associated with ambition, greed, and jealousy.
Yellow-green can indicate sickness, cowardice, discord, and jealousy.
Aqua is associated with emotional healing and protection.
Olive green is the traditional colour of peace.

Blue
Light blue is associated with health, healing, tranquility, understanding, and softness.
Dark blue represents knowledge, power, integrity, and seriousness.

Purple
Light purple evokes romantic and nostalgic feelings.
Dark purple evokes gloom and sad feelings. It can cause frustration.

In relation to my product, dominant colours will be basic colours-especially white, grey, black, red. 

The main character will be wearing white as a symbolisation of innocence, which will be tainted.

Black will be used to foreshadow their certain early death.

Red will be used as a representation of love, but also danger.